Magic sms from TATA DOCOMO

Tata Docomo has launched a new value added
services for its subscribers called ‘Magic SMS’. The
service enables users to convert their standard text
SMSes into attractive picture messages.
Yatish Mehrotra, hub head – South, Tata DOCOMO
said, “Despite the rising importance of advanced
mobile applications; SMS in any form, will always
remain the most widely used form of communication
for mobile users. ”
He believes that the service will be “embraced by the
SMS user community for it adds an expression to
what you ’d like to communicate to your loved ones.”
The service, Magic SMS, helps users to combine
picture messages with original text messages using
black and white dotted pictures and is available on
GPRS enabled handsets with MMS subscription.
Customers can also download Magic SMS content by
sending SMS to 55115, post which they will receive
the Magic SMS. Every SMS is charged at Rs 3.
The service can be availed by both postpaid and
prepaid subscribers. To activate Magic SMS service,
you need to SMS ‘start’ to 55115 in case you wish to
opt for monthly subscription or SMS ‘MAG10′ to
55115 for weekly subscriptions. There is also an
option for daily subscription for which you need to
SMS ‘MSG05′ to 55115.
While you’ll be charged Rs 30 for monthly
subscription, weekly and daily subscription will cost
you Rs 10 and Rs 5 respectively.
Additionally, you can subscribe to the service via IVR
by dialing *503# or through the company ’s website.